Google Announces “Chrome Platform Analytics”, Google Analytics for Packaged Apps

So there was a small announcement on the Google Chrome Developers Google Plus page which caught my attention. Google launching something  called Chrome Platform Analytics.

What is it?

Chrome Platform Analytics (CPA) is a JavaScript library that lets developers use Google Analytics to measure user interactions in ChromePlatform Apps and Extensions.

Chrome Platform Analytics is a JavaScript library that lets you collect user interactions in Packaged Apps and Extensions, and send them to the Google Analytics Platform.  The library uses an “app-centric” model that is well-suited for Packaged Apps; it is network-aware (it does not cause errors when the network is unavailable); and it provides support for user opt-out that makes it easy to build privacy-friendly apps.

The Google Analytics Platform lets you measure user interactions with your business across various devices and environments. The platform provides resources to collect, store, process, and report on user interactions. Chrome Platform Analytics (CPA) is a client library that lets you collect user interactions specifically in Chrome Platform Apps (also known as Packaged Apps) and Extensions, and send them to the Google Analytics Platform.

Features

  • follows the basic usage pattern of Google Analytics and will feel familiar to existing users of Google Analytics;
  • uses an “app-centric” model that is better suited for Chrome Platform Apps and Extensions than the web-centric official Google Analytics JavaScript libraries;
  • provides support for both Closure-based and traditional JavaScript projects;
  • makes it easy to build privacy-friendly apps by providing library-level support for user opt-out; and
  • works when user devices are offline (the library is network-aware and does not cause errors when the network is unavailable)

Interested?  Read more here.

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