An ad-supported Chromebook you ask? Okay, read this excerpt from an Interview with Sundar Pichai, who heads Chrome and Apps division at Google.
During the Q&A session, ABC News‘ Joanna Stern questioned the (relatively high) price points of Chromebooks today, to which Sundar followed with:
“I think it’s a good question. Just like with Android, we’re in early stages of enabling an ecosystem. This year, we’re working very closely with Intel, and there are many OEMs working with Chromebooks. You’ll start seeing Chromebooks spanning many price points. There are a variety of user scenarios; we picked the middle point to start at. It’s not lost on us that we can use advertising to provide better value propositions as well.”
We can not make out a lot from that one sentence but, Google is definitely considering many options to bring cheaper Chromebooks to market, including ad-supported devices.
Where Will They Put Those Ads?
My guesses: When you use a Chromebook, your operating system is actually on the cloud. That makes it possible for Google to serve ads on your operating system. They can use most of their Adsense algorithm, I guess? So, where will see ads?
- New Tab Page? ( Remember the “suggested pages” on new tab page?)
- The new Desktop? (May be as a sidebar?)
Can you think of any other places where Google can show ads on your Chromebook?
Will You Buy One?
Now, to the most important question, will you buy an ad-supported Chromebook? I think there will be a lot of takers. Two reasons.
- Amazon Kindles did really well with ad supported version.
- There are many people who would like to get a Chromebook but thinks that current price is too much for what it does.
People are very used to seeing ads on their browsers. So, seeing some ads on Chromebook won’t make a big difference because Chrome OS is Chrome, to the most part.
What do you think?